This is an application of the “Smart Film” strategy through and through.
Our goal with this video was not just to showcase some of the incredible views and experiences available at Umngazi, but also to humanise and prove specific information about the hotel through unscripted interviews with guests and staff.

We worked with the team to identify key questions potential visitors were asking and created a video that contains the answers along with an engaging place portrait.
The result is an authentic, non-commodity visual asset that is highly discoverable and on-brand, giving both humans and crawlers for AI systems the right information when they come looking.

We offer modern video SEO and publishing support for our clients so that their video assets can deliver where it counts.